The skills of the Masai women are familiar to many who have lived in or visited Tanzania. Their beautiful, colourful decorations and the quality of their finished products appeal to an international market. Joy began to work with them developing new designs which would be attractive to the tourists and expatriate community.

New and traditional beadwork
The range of products developed with the women now includes table mats, coasters, wine-glass charms and napkin rings, earrings, Christmas ornaments and mirrors. Two of the groups also work on leather products decorated with traditional beadwork.

Fair-trade shops
Once the goods have been made, they are sent or brought down to Dar es Salaam and can be found in the Mama Masai shop and in a variety of other outlets, craft markets and safari lodges as well as in a growing number of fair-trade shops in countries all over the world.